Luzerne County Small Business Sustainability Grant Program
Strategic Consulting & Project Management
We were selected as the strategic partner to support three local Chambers of Commerce as they planned to administer American Rescue Plan Act (ARPA) funds to small business owners via the Luzerne County Small Business Sustainability Grant Program.
Fancy and flashy were unnecessary; a simple, streamlined application process, direct language, and widespread awareness were critical. We developed a clean, simple logo and easy-to-follow English and Spanish landing pages and application forms (on a Wix platform) to meet program goals.
We also handled outbound communications, including setting up a new Constant Contact account and creating easy-to-share assets and digital collateral for partners to share on social media platforms and in email blasts. Our team supported the program launch and provided media event photography and local PR outreach support in November 2023.
Excitingly, within the first few months, 1,099 small businesses had applied through the easy-to-use website form and 628 received funding in early 2024. This incredible program infused more than $3.169M into the Luzerne County small business community.